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All eyes are on Hannah Chody, and her new "perfect" eyeshadow shade with Saie. After years of documenting her journey on social media to find a near-exact dupe for her favorite eyeshadow that was discontinued, the content creator teamed up with Saie on Bellini, a new shade of the brand's SuperSuede Baked Eyeshadow that solved all her problems.
"I have been a longtime fan of Saie and really admire the brand, their products, and what they stand for," Hannah told E! exclusively.
The result of their collaboration is a shimmery shade that's peachy-pink meets rose gold perfection, available now at Sephora and Saie. The brand, founded in 2019 by Laney Crowell, has done other collaborations in the past but this one being "community-led from day one," set things apart, she explained.
"While our past collaborations have been incredible, this one was uniquely community-led from day one. Hannah had been openly searching for her dream rose-gold shade for over a year, testing over 50 products alongside her followers," Laney told E!. "When her community and ours started tagging us to bring it to life together, we listened. It wasn't just a marketing partnership; it was a true co-creation where a creator's organic search, her community's passion, and our formula innovation collided to solve a real beauty gap."
Just as Laney described this shade as a "true co-creation," Hannah added that the collaboration was "the perfect fit."
She shared, "I built an amazing connection with the Saie team and the founder, Laney, at their Camp Saie Trip in 2024 and we stayed in touch. When they began to develop their SuperSuede eyeshadow line, they reached out to collaborate on a shade together. It felt like the perfect fit!"
The brand's SuperSuede Eyeshadow offers a suede-like veil of dimension that we don't often see in other traditional shadows thanks to the baking process.
Laney explained, "SuperSuede completely redefines powder eyeshadow through our unique Italian baking process. It starts as a luscious cream before being baked into an ultra-fine, weightless powder—giving you the rich, foolproof blendability of a cream with the long-lasting stay of a powder. It delivers up to 16 hours of wear with zero creasing, smudging, or fading, and because it’s packed with skin-loving ingredients, it glides on seamlessly without ever looking dry or chalky."
"It was such an honor to travel to Italy with Saie and physically go to the lab to develop the perfect shade. I love how collaborative the process was from start to finish and seeing how intentionally the eyeshadows are made was such an amazing experience," Hannah shared. "I got to tweak several iterations of shades with the Product Development team and other experts in the lab until we landed on our final shade, Bellini, which was unbelievably special."
Bellini SuperSuede Baked Eyeshadow
You'll want to drink this shade right up! Bellini offers a sweep of peachy-pink and rose gold perfection that you'll fall in love with just like Hannah did.
Hannah put more than 50 eyeshadows to the test for her followers to see over the years, but this is the first with her "truly magical" stamp of approval.
Hannah explained, "This product combines the perfect shade of peachy-pink rose gold and an incredibly innovative formula. The color is so buildable and dimensional. The formula is so creamy and smooth and boasts 16-hour wear without a primer. It’s truly magical. It’s also very easy to apply which was extremely important to me! I tried over 50 eyeshadows over the years and none of them met my expectations in both color and formula."
Shop More Saie Bestsellers
SuperSuede isn't the only Saie product you need on your radar! While you're adding Bellini to cart, don't forget to restock on our favorites:
Dew Blush Liquid Cream Blush
Blendable and buildable, this liquid cream blush comes in so many gorgeous shades for a wash of color. The doe-foot applicator allows for easy application so you can seamlessly glow with a dewy finish.
Glowy Super Gel Lightweight Multipurpose Illuminator & Liquid Highlighter
This is the brand's #1 bestseller, and after just one use you'll see why. Use it as a first step under makeup for a hint of "lit-from-within" radiance, available in five shades.
CitySet Lightweight Hydrating Setting Spray
This is the ultimate last-step for your look to get everything locked into place. Plant-based polymers make up this ultra-fine mist, leaving you with a gorgeous dewy finish.
How We Choose
The E! Insider Shop editors and writers search the internet to find the best products out there. We interview expert sources, comb through customer reviews, and use our own personal experiences to make shopping easier for our readers.
As an editorial team, we independently create content and determine coverage based on research, reporting and what we think our readers would like to read about. The goal of our content is to provide a service and inform readers who are on the hunt for the latest products to help make their life better. Items are sold by retailer, not E!. Pricing and availability are accurate as of publish time.

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